Lighter Music Video Still

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Mar 14, 2023
Bill Cutbill Stars In The New Music Video for Lighter

We're continuing to pump a barrage of RUM DO content into the atmosphere for the first time in years. It's all in anticipation of the new EP, 'You Just Have To Be.'

Today marks the release of the music video for 'Lighter', which follows Bill Cutbill on a tranquil psychedelic walk through the Canadian bush at Lake Superior Provincial Park in Ontario. It's the chillest moment on the EP, and probably the least produced song as well.

RUM DO is very much an audiovisual project, with all the music released over the duo's lifespan arriving alongside accompanying visuals. The moving pictures stretch continuously between tracks as a never-ending consciousness, though the format has morphed over time.

Bill Cutbill, who handles the visuals for RUM DO says —

"With this, the final EP, we wanted to reflect the history of RUM DO in the visual progression.

Our debut EP featured visuals in a 3:4 SD format, for a VHS quality, which suited the footage I wanted to use which was shot on old mobile phones. We then raised the bar to 16:9 HD visuals for the second EP, which was then expanded to 4k with the intervening double-a side release.

For this EP, we've circled back to 16:9 HD, whilst incorporating a mix of digitally generated footage, mobile phone footage and manipulated visuals that have been so synonymous with RUM DO. This final chapter is intended to complete the full circle that this project represents."

You Just Have To Be can be purchased on limited edition cassette via Bandcamp. Check out all the tracks on Spotify or visit YouTube for the full visual experience!

Releases

'Poison [SINGLE]' artwork
SS120B
Your Grandad Poison [SINGLE]
'CERB [SINGLE]' artwork
SS120A
Your Grandad CERB [SINGLE]
'OBELISK [EP]' artwork
SS119
Dark Tapes · Bill Cutbill OBELISK [EP]
'You Just Have To Be [EP]' artwork
SS118
RUM DO You Just Have To Be [EP]
'Alles Ist Besser [SINGLE]' artwork
SS117
Theo Vandenhoff Alles Ist Besser [SINGLE]
'New Era [EP]' artwork
SS116
World News New Era [EP]
'AMFTK [REMIX SINGLE]' artwork
SS115
World News AMFTK [REMIX SINGLE]
'Scenic Equilibrium [LP]' artwork
SS114
Provincial Parcs Scenic Equilibrium [LP]
'Juice Opinion / Fake News [DOUBLE A]' artwork
SS113
Your Grandad Juice Opinion / Fake News [DOUBLE A]
'O [DOUBLE A]' artwork
SS112
Idious Carrie O [DOUBLE A]
'Heartache Is An Empty Room [EP]' artwork
SS111
Theo Vandenhoff Heartache Is An Empty Room [EP]
'Confetti and... / A ↝ B [DOUBLE A]' artwork
SS110
RUM DO Confetti and... / A ↝ B [DOUBLE A]
'Descenending [REMIX SINGLE]' artwork
SS109
World News Descenending [REMIX SINGLE]
'AMAZONAS [LP]' artwork
SS108
Bill Cutbill AMAZONAS [LP]
'Gather [EP]' artwork
SS107
Loji Gather [EP]
'The Chosen [EP]' artwork
SS106
World News The Chosen [EP]
'Black Cat [REMIX SINGLE]' artwork
SS105
World News Black Cat [REMIX SINGLE]
'Joy Ride (and then I wake up) [SINGLE]' artwork
SS104
Bill Cutbill Joy Ride (and then I wake up) [SINGLE]
'A Bit More Mellow Back Then [REMIX SINGLE]' artwork
SS103
World News A Bit More Mellow Back Then [REMIX SINGLE]
'Why [EP]' artwork
SS102
RUM DO Why [EP]
'lay down, lovers [EP]' artwork
SS101
RUM DO lay down, lovers [EP]